Performance Marketing Campaign – Complete Guide for E-commerce Brands
Complete Guide Google Performance Max CampaignSetup, Structure, Mistakes, Optimizations, Questions and more As defined by Google “Performance Max is a new goal-based campaign type that allows performance advertisers to access all of their Google Ads inventory from a single campaign. It’s designed to complement your keyword-based Search campaigns to help you find more converting customers […]
Scent-sational Scaling: Perfume Brand Growth Strategies You Can’t Miss
A detailed document on insights to grow a Perfume/Fragrance Brands Contents Checkout our case study on scaling a perfume brand here Challenges Creatives We have worked with both kinds of brands where on used UGC content, feature/benefit approach while other more story based. The former had 600 as AOV, and the story-based one 1500 AOV, […]
Google Ads Strategies for E-commerce Brands – Full Playbook
A detailed document on how to grow a Google Ads Account for an e-commerce brand Contents Basic Campaigns These are the set of basic campaigns brands should be running when starting Google ads Branded Search Checkout a short video on must try Google ads tips Performance Max If you need more info on our excluding […]
Effective Strategies for Scaling Baby-Care Brands Through Advertising
A detailed Article on insights to grow a baby-care brand Contents Creatives If you need more info on our research technique to create creatives, check this doc here Website Check high-converting add to cart structure here (video) Retention Parents tend to be highly loyal to baby care brands that consistently meet their needs. They often […]
5 Profit Scaling Techniques That Pro Marketers Use
Profit Scaling Template In this short template, you will learn about 5 different ways to scale your campaigns A small note: The below strategies are intended to be used only if you have validated your audience, creatives, ads products, and copies before. The below strategies cannot guarantee insane results unless they are aggressively tested with […]
Scaling a Lifestyle Brand to 1.06 Crore revenue at 5.2 ROAS
“We are struggling to move beyond ₹4 Lakh per month in sales, we wanna grow” This was the challenge from the founder of this lifestyle brand And Boy! We did Grow Results Background The brand had been operational for more than a year, for the first months they grew consistently over 30% but at around […]
How to Run a Profitable Google Ads Campaign – 900% in 45 Days
This is an article that explains the step-by-step way how you can run a profitable google ads campaign using a real case study. Background: A Coworking space company based in Delhi, just after the pandemic was looking to set all things right as the hospitality industry which they belong to had taken a hit, a strong […]
