7 Ways to Decrease Customer Acquisition Cost (CAC) in Facebook Ads
Table of Content What is CAC in Facebook Ads? In Facebook ads, CAC (Cost of Customer Acquisition) is a vital metric that measures the average cost of converting a user into a customer. Let’s explore its significance and ways to optimize it. Calculating CAC in Facebook Ads: CAC = Total Cost / Number of Customers […]
7 Ways to Improve Average Order Value in E-commerce Store
In the dynamic and ever-evolving landscape of e-commerce, success is not just about driving traffic to your online store but also about optimizing the value of each transaction. One crucial metric that directly impacts your bottom line is the Average Order Value (AOV). A higher AOV means more revenue per customer and greater profitability. In […]
7 Ways to Boost Your E-commerce Business Without Ads
In a world saturated with paid marketing, the challenge of growing your online store organically might seem like a daunting task. But fear not, In this blog, we’ll explore seven proven ways to expand your e-commerce store organically and build a loyal customer base. Leverage the Power of Content Marketing Firstly, focus on content marketing, […]
10 Advanced Ways on How to Optimize Performance Max Campaign for eCommerce Brands
What is a Performance Max Campaign? As defined by Google “Performance Max is a new goal-based campaign type that allows performance advertisers to access all of their Google Ads inventory from a single campaign. It’s designed to complement your keyword-based Search campaigns to help you find more converting customers across all of Google’s channels like […]
3x Boost in ROAS on Google Ads in 30 Days for a Mens Grooming Brand
THE CLIENT Our client, a distinguished player in the personal care industry, hails from the vibrant and competitive space of men’s grooming. Products that are recognized for its commitment and set as standard in the category. This premium brand offers a meticulously crafted range of grooming solutions that go beyond the ordinary, providing an unparalleled […]
Growing an Baby-care Brand Actionable-Insights on Growing a Baby-care Brand on Shopify
A detailed document on insights to grow a baby-care brand Creatives ✅ Call the devil – The Baby-care category is filled with incumbent players, hence play the devil’s advocate and call out what’s wrong with the market product and how your brand is correcting it with your product✅ Safety & Quality – Parents pay a […]
Storytelling in Ad Creatives – Why, What & How to use it to Win It?
We Bharat Mavens firmly believe in this philosophy, “Consumers have more options than ever today, stats indicate loyalty towards brands fleeting among consumers. There is a need for a way to associate consumers with brands beyond products, via a story-narrative. One crafted with purposeful storytelling, where customers feel part of the brand’s ambassadors to make the world […]
5 Secret Elements of a High Converting Product Landing Page
Do you know the secret of doubling profits on ads without spending more? Just improve conversion rates. Most small eCommerce stores and a few big ones included, do not have a focus on conversion rates. Though it is the easiest way to take home extra cash with extra efforts. This was the first day we […]
10 Ways to Reduce Customer Acquisition Cost (CAC) for Brands
This article explores ways to reduce CAC for e-commerce brands irrespective of the niche and target market. After managing multi-crores in ad spend it is clear, that creatives are the biggest lever to reduce CAC inside ad accounts and not the targeting Let’s get started on reducing CAC Storytelling creativeThis might seem generic and everyone […]
The Complete Guide – Mastering the Ecommerce Landing Page Game
A landing page is different from a normal product page A product page can offer a broader range of information other than that of product and users can navigate through as a part of the website While Landing pages are laser-focused pages designed to drive the next action – often Checkout and aren’t mostly part […]