Perfume Brand – 230%+ Growth Rate
THE CLIENT’S SUCCESS STORY A perfume brand with an AOV of 600, fragrances are inspired from the legacy brands like Gucci, Chanel, Dior but at an affordable rate for the Indian public Hitting ROAS of below 2.2 and unable to move past 3L+ revenue mark 1. THE BACKGROUND (Problem Identification) The business is into selling … Continue reading Perfume Brand – 230%+ Growth Rate
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